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Plans

The right plan for where you are.

Start fast with core capabilities. Scale to the full Appice platform when you're ready.

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Start-up
Core
Essential data, campaigns and communications for growing businesses.
  • ✓ Up to 500K MAU
  • ✓ Core CDP + Segmentation
  • ✓ Journey builder
  • ✓ Push, Email, SMS, In-App
  • ✓ Standard analytics
Get Started Learn more about Liftoff →
RECOMMENDED
Enterprise
Full Platform
The complete Appice platform with AI, governance and dedicated support.
  • ✓ Unlimited MAU
  • ✓ Full AI & predictive models
  • ✓ Allyvate AI (next best offer)
  • ✓ All channels incl. WhatsApp & CNS
  • ✓ Advanced governance & SSO
Talk to Sales
Feature
Start-up
Get Started
Enterprise
Talk to Sales
Mobile SDK (iOS & Android)i
Web SDK (JS)i
REST API (event ingest & server-side)i
Batch data import (CSV / API)i
Pre-built connectorsi
CRM, core banking, third-party systems
10
100+
Custom event attributesi
Up to 50
Unlimited
Historical data importi
1 year
Unlimited
Real-time event streamingi
Kafka / Kinesis streaming integrationi
Monthly Active Users (MAU)i
Up to 500K
Unlimited
Unified user profilesi
Rule-based segmentationi
Real-time segment evaluationi
Behavioural cohortsi
Predictive AI segmentsi
Propensity scoring modelsi
Churn prediction modeli
Next best action (AI)i
Custom ML model integrationi
No-code journey builderi
A/B testingi
Campaign schedulingi
Frequency cappingi
Rule-based personalisationi
Multivariate testingi
Control groupsi
Real-time event-triggered campaignsi
Allyvate AI — next best offeri
Cross-channel orchestrationi
Basic
Advanced
Campaign performance analyticsi
Funnel analyticsi
Standard dashboardsi
Cohort analysisi
Revenue attributioni
Custom dashboardsi
Raw event exporti
Data warehouse exporti
Redshift, BigQuery, Snowflake
Push notifications (iOS & Android)i
In-App messagingi
Emaili
SMSi
Multi-language contenti
Message template libraryi
50
Unlimited
WhatsApp Businessi
Transactional notifications — CNSi
API-triggered, no PII exposure
Allyvate AI notification timingi
Data encryption at rest & in transiti
Role-based access control (RBAC)i
ISO 27001 certifiedi
OWASP compliancei
Audit logsi
Basic
Full
SSO / SAML 2.0i
IP whitelistingi
PII masking / tokenisationi
Penetration testing reports on requesti
Consent managementi
Suppression lists & DNC compliancei
GDPR compliance controlsi
Data residency — in-region deploymenti
On-premise deployment optioni
Regulatory guardrailsi
RBI, SAMA, MAS, PDPA
Explainable AI audit traili
Data retention policy controlsi
Online documentation & knowledge basei
Self-service onboardingi
Online training modulesi
Email & ticket supporti
Uptime SLAi
99.5%
99.9%
Dedicated Customer Success Manageri
In-person & on-site trainingi
Technical implementation supporti
Custom integration & connector supporti
Executive business reviews (QBR)i

Not sure which plan fits?

Our team will walk you through the right configuration for your scale, industry and compliance requirements.

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